Manager/avp/vp-campaign Analytics (chennai)

Hiring for Manager/AVP/VP-Campaign Analytics (Chennai)

4 - 9 Years

Job Description

Greetings from Elixir

We have openings with one of our investment banking client in Chennai forManager/AVP/VP-Campaign Analytics.Please go through the Job description and the interested candidates can send your cv to

Job Description


  • Apply advanced data analytics techniques to come up with right offers for the customers at right time and through the right channel.

Core Responsibilities:

  • Campaign Delivery Management
  • Business Stakeholders Management
  • Create and maintain an environment of consistently high-quality, error-free and timely execution of campaigns

Day-to-Day Responsibilities:

  • Understand data requirement from the business users and translate the business requirements into technical requirements
  • Estimate and communicate timelines to the business for campaign execution based on nature of request & current pipeline of work
  • Follow campaign gating criteria and include only qualified campaigns in next month delivery calendar
  • Coordinate with Product team & DM Team and publish campaign delivery calendar and manage campaign execution as per the calendar.
  • Allocate, Manage & track work pipeline of team members, as applicable
  • Constantly engage with the business contact to ensure that the deliverables meet the requirements to the recipient's satisfaction.
  • Coordinate with other business functions including technology, credit risk and business teams
  • Build strong understanding of Citi systems and databases, data available in datamart & Production Server within the team
  • Manage campaign infrastructure which includes campaign repository and customer contact history.
  • Maintain and support Campaign Management Platform
  • Publish a periodic summary of campaigns executed - identify opportunities for improving campaign targeting precision and ROI

Key Deliverables:

  • Campaign Delivery Calendar
  • Manage Customer list file generation per month to support various campaign programs
  • Monthly campaign Execution and Closure Report
  • Recommendation to improve campaign effectiveness
  • Reusable utilities to build programs for new campaigns in a very short time

Required Candidate profile


  • BE/MS/MCA from a reputed institute


  • 5+ years


  • SAS Certification is desirable (Preferred)


  • Hands-on Experience on SAS/Business Intelligence Tools & SAS Macros
  • Desirable - Big Data Technology - R, Python
  • MS Office, DBMS Concepts, Project Management
  • Good Team and Stakeholder Management Skills


  • Banking Domain Knowhow - Good exposure on Cards & Retail Domain
  • Good experience on Campaign Management

Salary: INR 8,00,000 - 17,00,000 PA.

Industry:Banking / Financial Services / Broking

Functional Area:ITES, BPO, KPO, LPO, Customer Service, Operations

Role Category:Voice

Role:Associate/Senior Associate -(NonTechnical)


Desired Candidate Profile

Please refer to the Job description above


UG:B.Sc - Any Specialization, BCA - Computers, B.Tech/B.E. - Any Specialization

PG:MBA/PGDM - Any Specialization, MCA - Computers, M.Tech - Any Specialization, MS/M.Sc(Science) - Any Specialization

Doctorate:Doctorate Not Required

Company Profile

M/s Gi Human Resources And Services Pvt. Ltd.

Elixir Consulting represent the 'Search & Selection' service for Gi Group in India. Elixir Consulting, an ISO 9001: 2008 certified company for its Headoffice at Noida, is adept in recruiting across the industry verticals for positions ranging from middle to senior level. Gi Group is a global recruitment solutions company, headquartered in Italy, with revenues of over USD 1.2 billion. Our values and culture of continual learning and innovation has helped us grow our network to 20 countries since our inception in 1998. For more about the group, visit:
View Contact Details+

Recruiter Name:Rashmi M

Contact Company:M/s Gi Human Resources And Services Pvt. Ltd.